Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury craftsmanship and modern tech use.

McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's Netherlands released a Christmas ad on ...

Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...

A handful of brands acknowledged that they used artificial intelligence (AI) in the creation of their Super Bowl XL ad this year -- but they either went all in like Svedka Vodka or used it sparingly.

Google’s Dan Taylor explains how AI, Gemini, and longer search queries are reshaping ad relevance, reducing irrelevant ads, and creating new discovery opportunities for brands.

Most people don't know when they are looking at AI-generated content -- although Google, Microsoft and many others are working to resolve that challenge when it comes to images. For years, people ...

Google's AI landing page generator patent is limited to low conversion shopping pages, product feeds and advertising.

The research, based on a nationally representative survey of 400 Australians, found only 12 per cent are “very confident” in their ability to tell the difference between advertising created by humans ...

McDonald's Netherlands released a Christmas ad on YouTube on Dec. 6 themed as "the worst time of the year" The ad quickly drew backlash, with many critics condemning its AI use and negative theme ...