UPDATE (12 am, Pacific Time): Corrected misspelling of Charactopia Licensing Ltd. World domination is a tricky business. But if anyone is up to the task, it would be Rovio and its aviary of Angry ...
This is a book excerpt from The Slingshot Formula: How Angry Birds Launched Their Way from Indie Game to Global Icon, written by Pascal Clarysse. The book explores the business tactics, marketing ...