Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...
A startup called Lisnr wants to replace NFC and QR codes with a new technology that sends data over audio — a communication protocol it’s calling Smart Tone. The technology it’s invented can be used ...
TONE’s Audio-Activated QR technology™ utilizes sound to passively engage with audiences, products and services. It allows for never-before-seen levels of engagement, activation, and metrics. The ...
A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...
Digital transformation is redefining how we experience creativity. One unexpected but increasingly valuable tool is the QR code, now widely adopted in music education, performance, and visual art ...
A new technology has been created called Acoustic Barcodes which consist of a pattern of physical notches on an object that when swiped with a finger nail, or the edge of the smartphone, created a ...
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