With the global expansion of financial incentives to promote behavior change, they are being considered in One Health ...
To achieve success, organizations of all sizes across industries need to be adaptable to change. While change is constant in almost every organization, managing change is easier said than done.
Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...
A staggering 129 million Americans have at least one major chronic disease—and 90% of our $4.1 trillion in annual health care spending goes toward treating these physical and mental-health conditions.
Changing our behavior is a self-engineering challenge with few equals. I’m talking about long-term, sustained change, not short-run bursts that sputter out before real change happens. Whether the ...