Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

With most consumers demanding personalized shopping experiences and email inboxes exploding at the seams, optimizing your email marketing is necessary for getting your business noticed. Gone are the ...

Email communication isn’t just for the office or workplace anymore. Instead, email has become an essential part of almost every consumer’s daily life, hence why email marketing continues to remain ...

Developing a software that tracks user behavior across apps and websites, and generates targeted marketing emails for those users has garnered the San Diego-based technology company Cordial $6 million ...

For many small- and medium-sized businesses (SMBs), the pandemic was the nudge they needed to embrace digital technologies, like email marketing software. Plus, new challenges like inflation and labor ...

Are you a print subscriber? Activate your account. 53 min 41 sec ago By Erika Wheless - 1 hour 23 min ago By Tyler Brindamour - 1 hour 23 min ago By Lindsay Rittenhouse - 1 hour 53 min ago By Ad Age ...

These days, consumers are accustomed to a certain level of personalization in many aspects of their lives. From customized TV and movie recommendations on streaming platforms to a news feed populated ...

Get free guidance and exclusive deals to grow your business with business.com+ Business News Daily provides resources, advice and product reviews to drive business growth. Our mission is to equip ...

Discover the best email marketing resources to help you create, optimize, and measure the success of your email campaigns. From email marketing best practices to email marketing tools, our resources ...

Personalized marketing is truly one-to-one, whereas customized is more “one-to-many,” according to Sears Holding digital addressable marketer Ryan Deutsch during his opening keynote at the Email ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

There I was, many, many, many moons ago, struggling to make Facebook ads work. I would complain to anyone who would listen that I couldn't get these ads to work, and my customer acquisition cost was ...