Ever wanted to book a flight, only to find out the fare has gone up? If it's been a week since you last searched the same route, you might not have batted an eye, but it's only been 10 minutes between ...

If you book too early, you’re paying a premium before the market corrects itself. This correction period is when airlines ...

Ever book a flight and learn that other passengers on your aircraft paid wildly different fares for the exact same service? It’s not uncommon, thanks to a strategy called dynamic pricing, Dynamic ...

Surveillance-style pricing is emerging as a flashpoint in the airline industry, as carriers accelerate their use of ...

Attorneys at Wiley Rein LLP discuss federal and state efforts to address dynamic pricing, also known as algorithmic or ...

Flying is about to get a lot more personal. Delta Air Lines announced that it’ll use artificial intelligence (AI) to individually determine 20% of its ticket prices by the end of the year. Currently, ...

Forbes contributors publish independent expert analyses and insights. Ever feel like flight prices are all over the map? So does the Federal Trade Commission (FTC). The consumer watchdog agency ...

UK travellers plan to use AI for trips, but poor booking experiences and hidden fees are damaging trust in digital travel ...

The award charts for booking Virgin Atlantic-operated flights are going away Oct. 30. Many or all of the products on this page are from partners who compensate us when you click to or take an action ...