According to Klaviyo, over 167,000 businesses rely on it to run hundreds of thousands of email and SMS campaigns each month, underscoring the demand for effective, data-backed communication in ...

Email communication isn’t just for the office or workplace anymore. Instead, email has become an essential part of almost every consumer’s daily life, hence why email marketing continues to remain ...

Email marketing is an essential component of a comprehensive digital marketing strategy. It provides a direct line of communication with customers, allowing businesses to deliver personalized content, ...

Each year, countless patients don't use all of their insurance benefits, flexible spending accounts (FSAs), and health savings accounts (HSAs), leaving money and, importantly, necessary dental care, ...

In today's fast-paced digital world, consumers are bombarded with countless marketing messages on a daily basis. Amidst this clutter, personalization has become a powerful tool for companies looking ...

This article was paid for by Intuit Mailchimp. Email and text messaging are both effective, affordable marketing tools for small businesses. Paired together, they can create unstoppable marketing ...

In a volatile market, it can be a good idea to remind ourselves (and our colleagues) that there’s a strong business case for ESG and sustainability. Last week, The Guardian launched the "89 Percent ...

The truth is that email marketing is far more complicated than you may believe. There are many professionals out there that will tell you to use it because it is still effective and works wonders but ...

The most effective way to create an email template is to have a great email content. A perfect email content is short, crisp, and clear with non-clutter or unnecessary words. If you want to convey ...