Progressive’s Flo, the Geico Gecko, and Research Shows Advertising Campaigns Don’t Actually Wear Out
The Geico Gecko first appeared in 1999. Progressive’s Flo first appeared in 2008. Neither rivals De Beers’s “Diamonds are Forever” campaign, but still: In advertising dog years, those campaigns seem ...
Those ubiquitous insurance ads, with characters like Progressive’sPGR0.91%increase; green up pointing triangle Flo, or Geico’s Gecko, were probably a bit harder to spot in 2023. Home-and-auto insurers ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results