If you’re at a mid-level agency moving into the enterprise-client space – whether gradually or at warp speed – you have probably realized that you’ll need as many automated workflow processes as you ...

Marketing automation takes digital contact with customers so much further than en masse generic email sends. Through a series of steps—a workflow—the automation process delivers the right content at ...

You've heard of marketing automation. But what is it, and how does it work? Here's everything you need to know about marketing automation. You need marketing automation. Marketing automation has ...

Marketing automation can help a business make the most of their online marketing efforts. Today's business owner is busy, and not every small business can afford an entire marketing department.

Marketing automation is a category of tools and strategies that help businesses streamline their marketing efforts. It eliminates the need to do some repetitive tasks manually, like sending welcome ...

Marketing automation is redefining the ways that brands connect with their customers. By using technology to automate repetitive marketing tasks and workflows, brands can streamline their marketing ...