Pssst, hey you! There's a cheap latte waiting at the coffee shop on the corner! CBS plans to announce on Wednesday that it is trying one of the first serious experiments with cell phone advertising ...
Money talks. That’s why mobile phone advertising has become such an irresistible topic. As mobile phone executives converge on the 3GSM World Congress in Barcelona, which runs from Monday to Thursday, ...
BARCELONA (Reuters) - For Facebook it must look like a no-brainer - exploit its huge consumer loyalty and half a billion mobile phone users as a way of opening up the mobile market to blue chip ...
This article first appeared on GeeMee's own blog. Machine learning (ML) and artificial intelligence (AI) technologies have rapidly become the core driving forces behind in-app mobile advertising ...
The mobile phone appears to be making headway as an advertising delivery system as growing numbers of major marketers launch summer campaigns designed for the "third screen." Along with McDonald's, ...
Trump Mobile’s marketing materials now show a gold iPhone embossed with the carrier’s branding and the American flag. The device looks nothing like the T1 Phone, which the company is currently taking ...
In absolute terms, the amount of money spent on advertising on mobile phones has been small, but it has been growing rapidly. In 2005, advertisers spent $45 million on such messages, and should spend ...
BARCELONA (Reuters) - For Facebook it must look like a no-brainer -- exploit its huge consumer loyalty and half a billion mobile phone users as a way of opening up the mobile market to blue chip ...
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