The 2026 Retail Customer Engagement Review from Braze reports that 30% of consumers said they’re more loyal to brands that ...

These 7 handy ChatGPT settings are off by default - here's what you're missing ...

With the rise of accessible AI tools, such as the user-friendly ChatGPT mobile app, anyone can leverage AI for their own ...

With its Series A, Sequen is bringing its proprietary AI ranking and personalization technology to large consumer business.

The EDLP loyalty dilemma  Most retail loyalty programs are designed around points, promotions and price reductions, incentives that don’t fit comfortably within an EDLP model. Discounting erodes ...

How can retailers balance personalization efforts against being perceived as creepy?

You know how many times they’ve purchased your products, but do you understand their preferences and behaviors well enough to predict what they will want in the future? Data-driven customer ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jeff Moses The workplace ...

Personalization should be built around developing empathy. It’s about understanding your customers. I recently took part in a panel discussion on personalization in the retail industry. The panel ...

While many marketers see personalization as the way forward, the challenges getting there can be daunting. Personalization isn't new. It has been around for a long time since the introduction of the ...

Discover how UX personalization improves customer retention in digital entertainment by increasing engagement, satisfaction, ...

At the start of the year, Google introduced Personal Intelligence, a Gemini feature that allows the chatbot to pull information from the user's other Google apps and services to generate personalized ...