Amir Sharer, founder & CEO of BRAVE, chats to four industry experts to discuss their thoughts on the new programmatic ecosystem in 2026... Over the last five years, programmatic predictions have ...

In this Q&A, John Matthews, executive director of advanced advertising at Foxtel Media, discusses the democratising power of programmatic for live sports. Matthews, who brings buy-side experience to ...

According to Pixalate's research into invalid traffic (IVT, including ad fraud) in programmatic advertising, Japan recorded ...

The digital marketing landscape has been increasingly dynamic, to put it mildly. Pandemic-related restrictions and data security/privacy regulations made hundreds of companies the reexamine old ...

The rise of artificial intelligence (AI) and new automation tools has disrupted the programmatic advertising industry, stoking fears among some marketers about the future or scope of their roles. A ...

The opinions expressed in this article are the authors’ own and do not reflect MM+M or Haymarket Media. In a recent Q&A published in MM+M, a client-side marketer explained why she’s given up on ...

Nobody seems to want to be in the TV business these days. Well, no, that’s not really accurate. It’s just that companies in the CTV advertising space don’t want the device itself to be just a TV ...

According to Pixalate's research into invalid traffic (IVT, including ad fraud) in programmatic advertising, Germany's CTV ...