Companies are increasingly requesting SEO projections. It’s a reasonable request. SEO efforts often require significant resources and companies want to know what kind of return they can expect.

Sometimes, despite your good intentions and clear communication, you can still get blamed for something that isn’t your fault. Once you’ve reflected on your possible role in the situation, it’s ...

In order to get the attention of serious investors, it’s important to have realistic financial projections incorporated into your business plan. Projections can be a tricky business as you try to ...