Tim Cook explained how he chose to join Apple when it was still struggling. It’s a masterclass in making tough calls.

Another September Apple Event has come and gone, and with each year that passes it truly feels like the tech giant has lost the magic of the early 2000s. While the company still clings to the ghost of ...

Here's what you can reportedly expect from Tim Cook's "big week" of launches that will begin early this month.

The iPhone 17 series is out in the wild and seemingly doing well. But over at Apple, change could be afoot, as new reports have emerged claiming that long-time CEO Tim Cook could step down as soon as ...

Apple Inc. AAPL CEO Tim Cook posted a teaser on X on Monday, telling followers a big week was ahead and that it would begin ...

Apple's Tim Cook is among 20 Big Tech CEOs invited to a White House dinner at the new Rose Garden Patio, preceded by an AI presentation led by Melania Trump. Tim Cook will be among around two dozen ...

On his X profile, Apple CEO Cook commented on the upcoming week with new devices. It is now also clear when the "#AppleLaunch ...

Apple CEO teased a "big week ahead" in a Thursday social media post.

Apple CEO Tim Cook has teased “a big week ahead" for Apple, starting on the morning of Monday, March 2. The company had ...

Board members and senior executives have accelerated preparations in recent months as Cook, who turned 65 this month, weighs the end of a 14-year run that began after the death of co-founder Steve ...