Email communication isn’t just for the office or workplace anymore. Instead, email has become an essential part of almost every consumer’s daily life, hence why email marketing continues to remain ...

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

Explore the fundamentals of digital marketing, including its key types and channels like SEO, social media, and more. Learn how these techniques can enhance your online presence and drive sales.

Playable Inc and Benchmark Email is a strategic partnership that brings instant-play video capabilities directly into ...

National Email Day is a prime opportunity to reflect on the lessons professionals have learned over the years in the ever-evolving field of digital marketing. From fine-tuning strategies to leveraging ...

SANTA MONICA, Calif.--(BUSINESS WIRE)--Nimble, the award-winning CRM designed for small businesses, sales teams, and marketing professionals, is proud to announce the launch of its highly anticipated ...

Email marketing remains one of the most effective acquisition and retention tools for SaaS companies in 2026. With global email users surpassing 4.7 billion, it offers unmatched reach and measurable ...

Marketing in not-for-profit organizations has distinct hurdles as well as opportunities. Instead of simply pushing a product or brand, you're working to advance a mission. Objectives for ...

Email marketing can feel like a daunting task—crafting the perfect message, reaching the right audience, and keeping up with ever-changing tools and strategies. If you’ve ever felt overwhelmed by the ...

The past few years have seen brands push the boundaries of marketing innovation across industries. From harnessing the power of AI to creating immersive experiences, this year’s top marketing ...

A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent. Successful AI-powered email marketing focuses on anticipating and meeting ...

VerticalResponse is a veteran email marketing platform, but can it compete with the latest email campaign tools?